Roseview celebrates FIT Show success

Following a landmark FIT Show debut, respected uPVC sash window specialists Roseview are celebrating a raft of new enquiries, potential projects, and significantly increased brand awareness.

Roseview treated FIT Show-goers to an array of innovations designed to push the authenticity of their market leading uPVC sash windows even further, as sales director Richard Burrells explains: “Our standout display model was our new and improved Ultimate Rose. Its 35mm meeting stile is the slimmest on the market. It’s 9mm slimmer than previously, looks more elegant and timber-like than ever, and by removing the interlock line – a standard feature of uPVC sliding-sash windows – we’ve made it almost impossible to tell the difference between an Ultimate Rose and a timber window.”

“We’ve made it almost impossible to tell the difference between an Ultimate Rose and a timber window.”RICHARD BURRELLS – SALES DIRECTOR

Roseview’s stand also showcased the superbly authentic Heritage Rose, manufactured in both its high-end homeowner configuration and as a part of a large triple featuring an 85mm slim mullion section – again, the slimmest on the market. There was also the Eurocell-based, specification-friendly Charisma Rose, manufactured in Lifetime Homes format, featuring a low-level easy to use magnet lock.

“Increasingly, we’re seeing property developers, housing associations and others seeking Lifetime Homes-accredited windows for major projects – and on our stand the Charisma Rose equipped with the necessary hardware to meet Lifetime Homes received a lot of interest,” said marketing manager Mike Bygrave.

“All in all, our first FIT Show was a fantastic experience,” Mike concluded. “We collected hundreds of promising leads, caught up with many of our existing customers and enjoyed seeing our windows showcased alongside the very best products the industry has to offer. The stand was packed for most of the three days, and it was great to see such a fantastic
response to our windows.

…it was great to see such a fantastic response to our windows.”MIKE BYGRAVE – MARKETING MANAGER

The result of 25 years of pain-staking product development and dedicated craftsmanship, the Rose Collection has been precisely engineered to match a classic timber vertical-sliding sash down to the finest details, without compromising on energy efficiency, thermal insulation or ease of maintenance.

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